Self-driven Marketing Leader with 5+ years of hands-on experience building and executing end-to-end digital marketing strategies across SEO, paid ads, social media, and email. Proven track record of growing brand visibility, generating qualified leads, and improving ROI through data-driven campaigns. Skilled in leading cross-functional teams, coordinating with sales & business teams, and managing full website infrastructure. Ready to own and scale in-house marketing from the ground up.
Professional Experience
Senior Marketing & Web Associate
Strolar Mounting Systems Pvt. Ltd.
May 2023 – Present
Noida, UP
- Planned and executed integrated digital campaigns across Google Ads, Email & Social Media, driving a 38% increase in overall engagement and qualified lead flow.
- Managed 50+ email campaigns end-to-end — improved open rates by 20% and reduced website load time by 15% through code & server optimisation.
- Built the company website from scratch on WordPress — SEO-optimised structure, lead capture forms, Google Analytics & Tag Manager integration for full performance tracking.
- Led brand consistency across all digital touchpoints by standardising messaging, tone, and visual identity company-wide.
- Mentored and managed a 3-person marketing team, streamlining workflows and reducing campaign turnaround time.
- Coordinated closely with sales and product teams to align campaign targets with quarterly business growth objectives.
- Managed AWS hosting, domain configuration, and email infrastructure for the organisation.
Web & Marketing Associate
Ornate Agencies Pvt. Ltd.
Aug 2021 – May 2023
Okhla, Delhi
- Executed end-to-end SEO, Email & WhatsApp campaigns that drove a 30% rise in online visibility and inbound inquiries.
- Optimised website UI/UX and product listings — improved average session duration by 20% and reduced bounce rate.
- Maintained full website infrastructure (AWS hosting, domain, backups, security) ensuring 99.9% uptime throughout tenure.
- Collaborated with cross-functional teams on content strategy and campaign planning aligned to business targets.
- Performed data analysis, visualisation, and predictive modelling to inform marketing decisions.
Web Developer Intern
Team Variance Pvt. Ltd.
Apr 2019 – Jul 2019
Malviya Nagar, Delhi
- Built and maintained responsive web applications using HTML, CSS & JavaScript — focused on cross-device UX.
- Collaborated closely with senior developers on backend and UI enhancements.
Web Graphic Designer
Digi Infotech Pvt. Ltd.
Feb 2018 – Mar 2019
Saket, Delhi
- Created visual assets for websites, social media, and digital campaigns — improved click-through rate by 25%.
- Designed user interfaces, logos, icons, and responsive layouts using Adobe Creative Suite & HTML/CSS.
- Maintained brand visual consistency across all marketing channels.
Key Achievements
- Managed 50+ email campaigns — achieved 20% improvement in open rates across all verticals.
- Grew organic search traffic by 30% through structured on-page & off-page SEO strategy.
- Reduced website load time by 15% via image optimisation and efficient coding practices.
- Built and mentored a 3-person marketing team while maintaining consistent ROI across all paid channels.